Distributor’s Guide to Our Stone Veneer Profiles
Welcome to the Casa di Sassi stone veneer distributor family! We are both grateful and proud that you’ve chosen to partner with us. There are a lot of stone veneer products on the market, and your recommendation of our top-quality profiles means the world to us.
This guide is designed to help you speak to your customers with authority about our products. Whether your talking points include why ROI on stone veneer is so high, how our array of profiles complements so many design aesthetics or what kind of performance and durability homeowners can expect from our products, you’ll find a wealth of valuable information right here.
You already know that building with stone veneer materials makes sound financial and construction sense. Use this guide to enhance your understanding of the specific qualities that make our stone veneer products superior to cheap imitations at big-box stores – and to reassure your customers that Casa di Sassi is the right choice for visually stunning and long-enduring stone veneer exterior and interior projects. But don’t hesitate to reach out to us if you have questions we don’t answer in this article!
Product Specifications and Aesthetic Versatility
Casa di Sassi manufactured stone veneer is a lightweight, decorative product designed for non-structural enhancement of indoor and outdoor vertical surfaces. It is made from a mixture of Portland cement, lightweight aggregates and mineral oxides that is poured into rubber forms and cured to hardness.
Our skilled craftspeople create various types of stone veneer to mimic the look of stones found in nature or time-tested building materials. We currently offer 10 distinct stone veneer profiles, and each is available in one or more color palettes to compliment a wide range of design aesthetics.
Here is a quick reference guide to the box specifications, stone patterns and unique characteristics of each Casa di Sassi stone veneer product:
Volterra
- Box Specs: 13 square feet, 120 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Niveo, Terracina, Turin
- Stone Pattern: Square and rectangle pattern of varying-sized stones with unique bed face texture and rugged appeal
EZ Ledge
- Box Specs: 11.25 square feet, 110 lbs.
- Grout joints: N/A
- Color Choices: Niveo, Matera, Gola, Cremona
- Stone Pattern: Ledge pattern of symmetrical dry stacked stones in panels of easy-to-install heights (2-, 4- and 6-inch) and lengths (6-, 12- and 18-inch)
Blend
- Box Specs: 12.5 feet, 120 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Bella, Bianco, Bolzano, Cremona, Polare, Terracina
- Stone Pattern: Square and rectangle pattern of stones of various sizes with rough textures and dimensions that seem natural
Country Rubble
- Box Specs: 13.5 feet, 123 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Matera, Murano, Turin
- Stone Pattern: Square and rectangle pattern of irregularly sized and shaped stones, hand-picked for depth of texture and a natural appearance
Ledgestone
- Box Specs: 10 square feet, 95 lbs.
- Grout Joints: N/A
- Color Choices: Bella, Carbone, Cremona, Gola, Matera, Turin
- Stone Pattern: Ledge pattern of irregularly shaped dry stacked stones with rough dimensional surface heights and depths in easy-to-install pieces of 1- to 6- to 18-inches for uniform appearance
Kwik Stack
- Box Specs: 7 square feet, 62.5 lbs.
- Grout Joints: N/A
- Color Choices: Carbone, Matera, Niveo
- Stone Pattern: Ledge pattern of smaller dry stacked stones with eye-catching natural edges in panels of 4-foot heights and random lengths
Old World
- Box Specs: 11 square feet, 110 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Turin, Niveo, Grigio, Euro, Bella
- Stone Pattern: Square and rectangle pattern of stones of widely varying sizes (1- to 18-inch heights and 4- to 23-inch lengths) with rugged texture that replicates hand-chiseled foundation stones from a 19th-century building
Brick
- Box Specs: 9 square feet, 63 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Niveo, Neve, Carbone
- Stone Pattern: Strip pattern of symmetrical rectangular stones with a historic appearance and 1-inch face thickness, designed to complement all other types of stone veneer from Casa di Sassi
Fieldstone
- Box Specs: 12.5 square feet, 120 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Legno, Gola
- Stone Pattern: Mosaic pattern of widely varying stone shapes and sizes (2- to 10-inch heights, 3- to 18-inch lengths) with handsomely rugged texture and distinct edges modeled after stones from the highlands of new England
Yorkshire
- Box Specs: 60 square feet, 750 lbs.
- Grout Joints: 1/2 inch
- Color Choices: Sombre
- Stone Pattern: Square and rectangle pattern of symmetrical stones with clean lines and slightly rugged texture for a modern yet timeless look
Accessories & Fireplace Mantels
- Stone Accent Pieces: Keystones, trim stones and watertable/window sills that add a finishing touch to stone veneer exteriors
- Wall Caps: Chiseled, flat and natural-edge wall caps that protect exterior stone veneer walls and columns from the elements and add a professional finish
- Hearthstones: Featuring a natural edge that resembles rough-cut limestone to integrate into interior and exterior fireplace designs
- Utility Accents: Stone veneer accents that integrate utilities seamlessly into all types of stone veneer with a variety of color options for double receptacle outlets, hose bibs, large light blocks, single receptacle blocks and small light blocks
- Mantels: Fireproof barn beam and wood grain fireplace mantels, as well as brackets and extension pieces that tailor installation to any setting
Quality and Durability
All Casa di Sassi stone veneer products are handcrafted with attention to detail for the highest quality. They’re designed for easy installation and a lifetime of durability. We stand behind the robust strength of our stone veneer with a 50-year warranty against blistering, peeling, flaking, delaminating or cracking excessively as a result of manufacturing defects when used on structures conforming to local building codes and installed in accordance with Masonry Veneer Manufacturers Association written instructions. This warranty also transfers to subsequent owners of the property, adding real value to homeowners who are upgrading in anticipation of listing their home for sale.
Installation Guidelines
We strongly recommend that our stone veneer products are installed in strict accordance with both local building codes and the written instructions from the National Concrete Masonry Association’s published manufactured stone veneer installation guide. Adhering to these standards not only ensures a more successful project, it also aligns with our product warranty.
You can also take advantage of the stone veneer installation tips for professionals that we put together from our own experience and that of our trusted partners.
Maintenance and Care
Manufactured stone veneer that has been properly installed is virtually maintenance free. Stone veneer applied indoors might require an occasional vacuum or wipe-down with a damp cloth to remove dust. Customers can clean stone veneer exteriors, including home siding and landscaping applications, by hosing off accumulated dirt and debris. Harsh chemicals and abrasives should be totally avoided, and a breathable silane or siloxane sealant is optional for applications exposed to water or extreme climate fluctuations. We consider it a best practice to have a discussion with your customers about how to clean manufactured stone veneer either at the time of purchase or once the installation is complete.
Compliance and Certifications
Casa di Sassi stone veneer products are routinely tested and verified to comply with codes and standards by various third-party national and international organizations, including:
- Uniform Evaluation Services (UES), a division of the International Association of Plumbing and Mechanical Officials (IAPMO), that is accredited by the American National Standards Institute (ANSI)
- Institute of Building Technology (IBT), a division of IAPMO’s Research & Technology Lab formed to serve the building products industry and staffed by veteran engineers and professionals with decades of experience in construction
Performance Characteristics
Whether it’s a manufactured stacked stone veneer or one of our mortared profiles, all types of stone veneer from Casa di Sassi exhibit superior performance in both interior and exterior applications. As outlined in our product specification data sheet, all our stone veneer products deliver:
- Moisture absorption of less than 18%
- Fire retardant characteristics of zero flame spread, zero fuel contribution and zero smoke production
- Thickness of 1 to 2 inches that may contribute to the overall thermal insulation performance of underlying structures
Market Demand and Trends
The home reno market has been booming lately, and stone veneer products have enjoyed great popularity by amping up the ROI on luxurious upgrades. To keep up with the demand for our high-quality stone veneer products, Casa di Sassi invested in a new manufacturing facility to augment our production capabilities in Apple Creek, Ohio. This ensures our distributors can count on ample inventory to meet the needs of contractors and professional installers responding to customer requests.
Additionally, our talented artisans work hard to craft beautiful, authentic profiles that strike a balance between keeping pace with current home design trends and outlasting the fads with timeless allure. That allows you to provide clients with an array of styles and designs that can be incorporated into a wide range of home and business aesthetics.
Pricing and Profitability
Casa di Sassi stone veneer products are only available for purchase through our national network of trusted distributors. We empower our distributors to price our products according to their regional or local cost brackets, with discounts and sale offerings at their discretion. This allows our partners to tailor the profitability of our products to their customer base and forge relationships with local professional installers as an added value.
Logistics and Availability
Casa di Sassi proudly designs and manufactures all our stone veneer products in Apple Creek, Ohio – in the same region where our story began in 2005. As a U.S.-based company with complete control over our entire production and fulfillment process, we can avoid many of the supply chain issues that plague our competitors who rely on overseas manufacturing.
That translates to faster delivery, cheaper shipping and easier inventory management for all our distributors. Contact us today to get on our distribution list and embark on a rocking journey of mutual success with Casa di Sassi!
As we look to the future, we continually seek to innovate and grow. From pushing the limits on our creativity to developing new stone profile designs – to increasing the efficiency of our manufacturing processes – our team is dedicated to being a valuable stone veneer partner.
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