How to Become a Distributor For Casa di Sassi: A Step-by-Step Guide

Welcome, fellow manufactured stone veneer enthusiasts! You’re here because you asked yourself “why become a Casa di Sassi stone veneer distributor” – and quickly moved up to the exciting proposition of “how can I become a distributor of Casa di Sassi’s high-quality products?”
We congratulate you on an excellent business decision!
Partnering with Casa di Sassi brings a big win to your brand, your customers and us. But you already figured that out! So let’s get right to it.
Here’s everything you need to know about how to be a distributor for a company with great prices on high-end MSV products, a secure supply chain and excellent support – Casa di Sassi!
Step 1. Evaluate Your Business Fit
Start by making sure our businesses are a good fit for each other. No matter how familiar you are with details about manufactured stone veneer products, it’s important to evaluate your readiness to enter a partnership like this. Ask yourself and your team these questions:
- Are you already selling stone-related products but looking to expand your inventory with products of top-tier quality that deliver a higher profit margin?
- Does your team embody the professionalism required to handle and promote high-end decorative stone products?
- Have you been searching for a supplier that’s just the right size for your business and can fill any size order with short lead times and respond to your inquiries quickly?
- Are you located in an area with no other CDS distributors?
All ‘yes’ responses? Great! Sounds like we’re a great match.
Step 2. Register as a Distributor
We understand how difficult it is to run a small, independent business. So we’ve made the process for how to become a distributor for Casa di Sassi as simple as possible.
Simply fill out this dealer registration form and submit it online. That’s it. We’ll take care of everything else!
What Will Casa Do After I Register?
Your support from Casa di Sassi begins as soon as you submit your registration form. We want to set your business up for success as much as possible – because our partnership entwines both our futures on a parallel path.
Casa di Sassi reps will review your application. Then, to ensure the best outcomes for both of us, we’ll take the time to:
- Analyze the market in your area to make sure it does not overlap with other CDS distributors
- Research your company and brand to make sure it is reputable and aligns with our core values
- Run a credit check to get a sense of your financial stability and payment history
Step 3. Review the Benefits
While you’re awaiting our assessment, revisit those reasons you had for deciding to partner with us. Soon, you’ll be explaining to your customers all the benefits of purchasing top-quality stone from Casa di Sassi – and those convos will feel a lot more natural if you’re deeply comfortable with our partnership. Here’s a quick recap of some of the benefits of becoming a distributor for Casa di Sassi:
- Access to high-quality products at a low price
- Strong market demand with little competition
- Secure domestic supply chain with short lead times
- Comprehensive, personalized support and downloadable resources
- A competitive, transferable warranty
- Versatile decorative applications
Step 4. Familiarize Yourself with Our Product Line
You’re likely already a fan of the visual and tactile beauty that infuses Casa di Sassi’s stone veneer profiles. But as a trusted distributor, your team will need to be experts on all the details of our entire product line. Check out the distributor’s guide to our stone veneer profiles to get up to speed on important info, like how much comes in each box, compliance and certifications, which profiles require grout joints and more.
Step 5. Understand Pricing and Profitability
We don’t tell our distributors how to price our products in their stores. But we do make it easy for you to clear a tidy profit margin while giving your customers a great deal on a high-end product. How? For starters, we do not charge fees for becoming a distributor, nor do we follow the commission model. You pay for only the product you order at our discounted distribution rates. With our products, you can offer more flexible price points than with those of our competitors.
Plus, our newly expanded manufacturing facilities in Ohio mean you won’t have to deal with those frustrating backorders caused by overseas-based supply chains. In fact, we’re so confident in our ability to quickly and efficiently fill your orders, you can go ahead and order more than we already have in stock! Reliable inventory helps instill trust in your customers, which leads to steadily increasing profitability.
Step 6. Build Relationships
As a small business owner, you already understand the importance of building relationships with suppliers, manufacturers and customers. Becoming a Casa di Sassi distributor brings you golden opportunities to expand your connections in exciting ways!
You’ll be able to support local skilled trades groups by explaining to your customers the benefits of hiring professional stone veneer installers – then referring them to the best in town. You’ll build authority and trust among your customers as you explain the manufactured stone veneer pricing advantage over natural stones and kilned bricks, which allows them to stretch their reno dollars and achieve their dream design. And that often leads to word-of-mouth referrals and a steady stream of new customers.
Most importantly, you’ll build a strong relationship with a U.S.-based, family-owned and operated manufacturer that has nearly 20 years of industry-leading experience.
Apply Today!
How do you become a distributor of Casa di Sassi stone veneer products? Apply today – and start ordering unique, high-quality inventory in no time!

As we look to the future, we continually seek to innovate and grow. From pushing the limits on our creativity to developing new stone profile designs – to increasing the efficiency of our manufacturing processes – our team is dedicated to being a valuable stone veneer partner.
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